#Unstereotype please….please, is what our girls have been screaming for centuries. But only few seem to be listening. Looking around, we can clearly see the divide in our homes and outside, in our advertising, apparel stores, toy shops, movies , books …..sadly everywhere is where we can see this very dumb notion of Pink & Blue Brains. Given below are some images that prove the above point. These aren’t primitive days images but 21st century pictures of our baby girls and boys stereotypes keeping the societal idea of Pink & Blue Brains alive.
When did the clothes become pink or blue for our babies? Don’t know for sure but these are the images we see when we google clothes for baby boys and baby girls. Stereotypes run deep because our world and media is constantly urging us to be gender correct. And if you don’t agree, take a pink romper and a pink pacifier as a gift for a friend’s new born baby boy . The looks you’ll get will make you feel really stupid…gender stupid!
Girls magazines v/s Boys magazines show a sad contrast too, adventures and exploring the future seem to be just for boys and looking pretty and glamorous is primarily a girls thing. We need to stop googling boys and girls toys if we want our girls to be strong career women , girl bosses, take more interest in Maths & Science and boys to become a more empathetic, sensitive and interested in equal responsibility sharing gender. Because when we google toys there are pink and purple dressing tables, castles, kitchen sets, dolls and doll houses all over the screen for girls toys. All search engines are the same, they very efficiently show stem toys, super heroes, robots and hot wheels for boys toys.
A lot is changing with companies like Barbie and Lego which are taking out new inspiring toys for both genders ….but let’s keep praying they can somehow stray away from girl toys and boy toys altogether. What we need to change is also our parenting mindset and look for gender neutral clothes, toys and books for our children. The change will come with the change in the collective consciousness of parents all over the world. Because when we parents start refusing to buy gender limiting toys , clothes and books , the kids merchandise industry will be forced to become gender neutral. And it’s then when the world will stop believing in Blue & Pink Brains making our girls strong who can take equal pay for granted and our boys more nurturing, not afraid of showing their emotions and feeling less pressure to be the sole bread winners.
Let’s Stop just buying dressing tables and kitchen sets toys for our young girls !
Let’s Make our boys play with cooking sets and dolls too and our girls with hot wheels and action heroes!
Let’s Ban the pink merchandise, ask for more colours and inspiring toys for our girls.
Let’s make them pick the t-shirts that say “Legendary” & “Warrior” instead of “Pretty ” & ‘Princess”!
Let’s Help Google ..search pages of images that look different & not Blue and Pink ever again!
Let’s Break the stereotypes , Let’s unstereotype!
Lets’s Shun the notion of PINK & BLUE Brains!
Check out : https://www.lego.com/en-gb/dcsuperherogirls